Smoked wagyu beef at Roy’s Pacific Rim Cuisine in La Jolla, San Diego.
Roy Yamaguchi’s Pacific Rim Cuisine in San Diego’s prime location in UTC/La Jolla recently upgraded their restaurant to a whole new level. The formerly known as Roy’s has always been a popular place for happy hour and special occasion dinners however, the management team was extremely wise to modernize their interior space to keep up with the developing UTC area. Whereas, students used to overrun the neighborhood demanding cheap eats, more and more professionals are seeking chic venues for business meetings or swanky afterwork meet ups.
The formal dining area at Roy Yamaguchi’s Pacific Rim Cuisine was still quite private for those seeking a quiet evening out. However, the major renovations were to a rebranded signage and to the formally small bar area which as transformed with a new lux lounge and bar menu. Before the renovations, potential diners would peek in, see that the bar area was full and leave. The new lounge area can now accomodate large groups for a relaxed social gathering. Delicious happy hour starts from 4:30 – 6:30 for the $6 Aloha food and drinks at this location. Be sure to check their website online to view actual menu and aloha hour availability. http://www.roysrestaurant.com
At a VIP event to test out their new offerings, invited diners were treated to a wonderful tasting menu hosted on March 13th, 2013.
Some of the new menu items included a lobster brioche, a melt in your mouth black cod on butter lettuce, and a crispy fried chicken. The James Beard award winner Chef Yamaguchi is famous for being the king of fish and created new entrees such as a tender chirashi hamachi and a skin on seared snapper with housemade squash gnocchi. The definite crowd pleaser that evening was the smoked waygu beef entree which was served while still smoking.
Known for their decadent chocolate lava cake, diners got to taste some new and refined desserts such as the pineapple upside down cake, the smooth chocolate bombé and the cranberry with white chocolate truffle.
The establishment’s managing partner Brian Lee was very enthusiastic about the changes at the La Jolla location and spoke passionately about new test ideas. He explained that they are continuing to look into the demand for lunch and a possibly offering a late night hour amongst other exciting opportunities.
Diners heading to the restaurant today may have an extra treat and possibly see a sighting of Chef Yamaguchi himself. Looking forward to seeing the whole new and improved Roy Yamaguchi’s Pacific Rim Cuisine for more good times to come.
The Foodie Fashionista 